THE MAGNETTES Artist Spotlight

Posted On 21 Jan 2017

By : Norman Sands

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Tag: artist spotlight, reckoning public relations, THE MAGNETTES

Swedish Pop Trio The Magnettes Release “Young and Wild” | Debut Album ‘Ugly Youth’ Due Out This Summer

THE MAGNETTES

RELEASE NEW SINGLE

“YOUNG AND WILD”

DEBUT FULL-LENGTH ALBUM

UGLY YOUTH

DUE OUT THIS SUMMER

THE MAGNETTES (L-R): Sanna Kalla, Tomas Bäcklund Thuneström, Rebecka Digervall

Photo credit: Frida Bäcklund Thuneström

Swedish pop trio THE MAGNETTES have returned with a new single, “Young and Wild,” out today; listen now on Spotify, SoundCloud and iTunes. The track advances the release of the band’s debut full-length album Ugly Youth which will drop this summer.

“Young and Wild” first premiered on Kick Kick Snare who raved: “Enter: The Magnettes; my new physiologists, new best friends and band responsible for my new favorite song. I honestly don’t even know which lyric to reference because each one cripples me with how personal it feels…I just need some company on the dance floor and ‘Young and Wild’ at max volume. Who’s with me?“

“‘Young and Wild’ was the last song we wrote for our album, and it’s sort of the one that sums it all up,” the band explains. “It’s about bliss and fearlessness, realizing that the moment you’ve been waiting for is now and about holding onto one another when things get rough.”

THE MAGNETTES—co-vocalists Rebecka Digervall and Sanna Kalla, and guitarist/keyboardist/producer Tomas Bäcklund Thuneström—produced Ugly Youth and worked alongside American mixer Christian Cummings, whose credits include Tiësto, Icona Pop, Florence + The Machine’s Isabella Summers and OneRepublic’s Brent Kutzle. Ugly Youth highlights the band’s signature sound: a rebellious spirit, unfiltered and unapologetic views, paired with sugary sweet, infectious beats.

“We’re reclaiming the word ‘ugly,'” declares Sanna. “Why does beautiful have to be the standard? Why can’t anything that is not totally perfect be cool? We have no regrets. We’re saying exactly what we want to say.”

“There’s some sort of Northern rebellion,” adds Tomas. “We don’t want to be your average singing self-obsessed diary entries. We aim to do something bigger. However, we want to do it without moving to Stockholm, London, or L.A. and writing songs about beaches and being super fit. Because what’s interesting about that?”

The seeds of rebellion first became planted when Rebecka Digervall and Sanna Kalla met at 6-years-old in their small town Pajala in Sweden. THE MAGNETTES fondly call this city of 2,000 home and it’s the birthplace of their infectious and inimitable glitter punk pop sound. By age 14, Rebecka had written a plethora of songs for them as a duo and in 2012 they began performing across Europe and Russia. They’ve performed at several festivals overseas, as well as Canadian Music Week and SXSW and CMJ here in the States. They’ve released a series of singles–“Bones,” “Killers In A Ghost Town,” “Hollywood,” “Sad Girls Club”–and Ugly Youth will be their first full-length release.

Cover artwork for “Young and Wild”

For more info on THE MAGNETTES, visit:

“We LOVE this type of pop! Say hello to THE MAGNETTES! The Swedish duo is very reminiscent of fellow Swedish duo Icona Pop, whom we love.”

–Perez Hilton, Perez Hilton, 2/26/17

“With their catchy hooks and underlying edge, pop duo The Magnettes have emerged as Sweden’s latest sonic force to be reckoned with.”

–Ali Szubiak, PopCrush, 5/10/16

“The Magnettes are here to offer a refreshingly different take on the country’s musical reputation…singers Rebecka Digervall and Sanna Kalla put a badass spin on the typical cheerleader look to deliver their cheeky, Icona Pop-meets-Sleigh Bells sound in their small Swedish town of Pajala.”

–Jeff Benjamin, FM.tv, 4/14/16

“The Magnettes have delivered a brilliant new single in ‘Killers In A Ghost Town,’ a black-hearted love song and call to arms for every bored teenage girl who’s outgrown her small town’s offerings. This one is for rural misfits and the glorious rebellion seeded in teenage friendships.”

–Samantha O’Connor, The 405, 2/9/16

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